"A great product manager has the brain of an engineer, the heart of a designer, and the speech of a diplomat”
- Deep Nishar, VP Product at LinkedIn
A Market-driven approach
Ideas, test & validationWe work with you to understand the customer problems before creating a solution that can be validated
|
Design & launchUse our expertise to challenge your thinking and ensure you develop the best solutions possible for your target audience
|
Go-to-market StrategyMake sure you are clear on what sales and marketing activities will bring results. Then execute on them with our support
|
Launch & Develop Successful Products
Benefit from our skills and expertise in product management to develop the right products and services for your target audience
LaunchWe help you define your offer and guide you through a launch process
|
PromoteCreate marketing campaigns to achieve successful sales
|
EvolveTake your product to the next level with our "Evolve" solutions
|
Darren is proactive, delivery focussed and 110% committed to any project he takes on. He's also a very smart guy and a real pleasure to work with
~ Sjoerd Kegel, Vodafone
Experience and skills to help
Having the right expertise is essential to successfully developing, launching and marketing the right solutions and at Think Twice Marketing, we have the right level of expertise to help you.
Darren Hignett has over 20 years of experience in product management, marketing and go-to-market planning. His experience covers hardware, software, consultancy and service solutions. He is also certified in Agile methodologies and Digital Product Management.
Darren Hignett has over 20 years of experience in product management, marketing and go-to-market planning. His experience covers hardware, software, consultancy and service solutions. He is also certified in Agile methodologies and Digital Product Management.
"Deconstruct the cool things you see.
If you'd like to become a better musician and you see an amazing performance, start paying attention to how they do it. How did they promote the event? What happens in the first ten seconds of each song? How frequently are they engaging directly with the audience? Is there a progression of energy throughout the show?
When something fascinates you, pay attention to the details. The person who thinks, "That was cool" is a consumer. The person who thinks, "How did they make something that cool?" is on the path to being a creator.
Don't just taste the recipe, look for the ingredients"